Seguin Retail Trade Area
With a retail trade area of 1,627 miles and a population of more than 115,000, Seguin serves as the retail hub for portions of Guadalupe, Gonzales and Wilson Counties. Seguin's retail trade area encompasses multiple rural cities throughout the region including Luling, Gonzales, Nixon, Stockdale, Floresville, La Vernia, and Marion.
Seguin is seeing business expansion city-wide, with nationally known retailers entering, returning and expanding in the market. Strategically positioned in south-central Texas, Seguin remains to be one of the only major retail stops between San Antonio and the Houston on Interstate 10.
The large majority of Seguin's retail development lies within three retail nodes throughout the city:
- Interstate 10 and State Highway 46
- Interstate 10 and State Highway 123
- State Highway 123 and US-90 (Court Street).